As Quest continued to grow in leaps and bounds, the need for a dedicated Marketing Manager arose. Farrah's additional role was not only needed, but also an exciting change in the Quest culture.
With the new implementation of a Marketing & Promotions Manager, Farrah has helped with the supervision of marketing resources and activities. She has facilitated in formulating and analyzing our customers base in which to target, defining what is Quests' marketing matrix and advantages, as well as scrutinizing the competition in our market.
Farrah's enthusiasm to the branding of Quest has grown from a small ripple in a pond to a wave in the ocean.